Masala works in great combination with Food
அடிக்கடி வீட்டில் dry fish சாப்பிடுவோம், ஆனால் இது ரொம்ப special-ஆ இருந்தது. Masala நல்லா mix பண்ணியிருப்பாங்க. Home-made feel iruthchu.
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I was a teacher. Then the world stopped.
When COVID hit, I didn't wait for things to go back to normal. I asked a different question:
What am I actually capable of ?
The answer took me somewhere unexpected fish farms in Tamil Nadu, in a field where women were barely visible. I had no background in aquaculture. I had no roadmap. I learned by doing, failed by doing, and kept going anyway.
Eventually, I became one of the first women in Tamil Nadu to pioneer Biofloc fish farming. Then I started training others from farmers, women entrepreneurs, students. Hundreds of them. Watching them build something real became its own reward.
But one problem kept showing up: People didn't trust their seafood.
They didn't know where it came from, how it was handled, what was done to it before it reached them. And honestly? Having seen the inside of this industry, I understood why.

Most loved
Masala Nethili is made from premium dried anchovies, coated in home-ground chilli masala. Deep, fiery, satisfying Tamil coastal taste — exactly the way it should be. No artificial flavours, ever. One spoon with hot rice and you won't stop.
Real reviews
Real reviews from real families who cook with Kayal
அடிக்கடி வீட்டில் dry fish சாப்பிடுவோம், ஆனால் இது ரொம்ப special-ஆ இருந்தது. Masala நல்லா mix பண்ணியிருப்பாங்க. Home-made feel iruthchu.
The taste is simple, authentic, and really good. The quality is clearly noticeable from the first bite, and the freshness comes through naturally. It has that traditional dry fish taste without feeling overly processed.
மிகவும் natural taste. எந்த masala-வுமே மிஞ்சல. Perfect-ஆ sun-dried feel. Rice oda சேர்த்தா heaven மாதிரி இருந்தது
Crispy-ah, masala perfect-ah! Lunch-ku side dish-ஆ வைச்சா போதும், முழு meal-ஓட taste-யே level ah irunthuchu. Proper tamil coastal feel
Good to know
Everything about how we source, sun-dry, pack and deliver. Still unsure about something? We're one message away.
Every order is packed fresh after it's placed. Orders are processed within 1–2 business days and shipped right after, so you get the freshest possible batch.
Yes — we deliver across India. Delivery is free within Tamil Nadu. Other states are charged by order weight: ₹60/kg for Kerala and Karnataka, ₹100/kg for Telangana, Maharashtra and Gujarat, and ₹120/kg for the rest of India (1–2 packs count as 1 kg). You'll see the exact amount at checkout. Enter your pincode on any product page to check delivery to your area and the expected arrival date.
Our nethili is sourced fresh from Sirkazhi, hand-cleaned, sun-dried using traditional methods, and hygienically packed — no artificial preservatives, colours or additives at any stage.
Stored in a cool, dry place in an airtight container, Kayal dry fish stays fresh for several months. For the best taste, use within a few weeks of opening.
Please contact us within 3 days of delivery with photos of the product and packaging via WhatsApp or email, and we'll arrange a replacement or refund.
Each pack is sealed for freshness and placed inside a sturdy outer box with cushioning, so it travels safely anywhere in India.
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